Agencies need experts to sell social media to their clients. Agencies need to have social media business to justify hiring experts. It's a catch-22. I am brought in by agencies to sell in social media to clients and help agencies build their social media business.
The good strategists can easily point out the flaws in failed campaigns. The great strategists create campaigns that are flawless. I have developed successful digital and social media strategies for some of the largest companies in the world.
I have the right network and team to execute on any campaign large or small. Experience and expertise includes:
- Website/App Development - Community Management
- Crisis Communications - Influencer Outreach
- Video Syndication and Promotion
At both agencies and clients I have trained staff on social media strategy and best practices. You don't need to outsource social media management but if you're keeping it in-house your staff better be properly trained.